Artificial Intelligence and New Technologies
Few topics dominate current discussions around technology and law more than Artificial Intelligence (AI). Although many of the underlying technologies and processing approaches are nothing new, the convergence of generative AI, machine learning (ML), smart and even smarter devices, data-driven decision algorithms, automation, and popular adoption of all of these solutions has placed AI at the center of business planning and the assessment of future opportunities, as well as risk.
Given the broad implications of AI development and adoption, the associated legal issues are multiple and complex. HSE’s Artificial Intelligence team brings together seasoned practitioners from across the firm, including its Privacy and Data Security, Corporate, Government Affairs, Intellectual Property, Labor & Employment, Litigation, and M&A Practice Groups, to advise and counsel our clients along their AI path.
HSE’s AI team is credentialed and recognized in their respective areas, including with CIPP/US, CIPP/E, CIPM, and FIP certifications, repeated recognition in subject matter areas by Chambers & Partners, the worldwide leader in law firm and attorney rankings, as well as frequent listings in Best Lawyers and Super Lawyers.
Our industry experience is equally diversified, incorporating retail, financial services, marketing and advertising, manufacturing, higher education, and health care, among others. Whether our client is assessing potential legal exposure, or looking to develop or assess trustworthy AI systems, HSE attorneys are at the forefront of these issues, taking a practical, risk-sensitive approach to all of their AI-related advice and counseling.
Capabilities
Our multi-disciplinary team allows us to advise clients on a wide-range of AI-related considerations including:
- AI risk assessments
- AI conformity assessment planning and pre-assessment counseling
- Contract negotiation
- Data and process mapping and assessment
- Data protection impact assessments
- Vendor assessments
- Intellectual property (patent, trademark, copyright) advice and prosecution
- Transactional advice concerning AI-related products, mergers, and acquisitions
- Labor and employment advice and counseling
- AI-related litigation
- Regulatory investigations and enforcement actions
- Attorney professional responsibility issues surrounding the use of AI
Recent Representations
- Advised leading consumer analysis company in relation to development of consumer AI/ML driven behavior models.
- Advised marketing company on consumer targeting using AI/ML techniques.
- Advised major retailer on adoption of trustworthy AI/ML solutions.
- Assisted grocery and automotive industry clients review and leverage AI tools for purposes of theft prevention and fraud detection.
- Advised clients concerning application of NIST AI Risk Management Framework and control for bias in AI tools
- Advised clients in multiple industries on automated decision making solutions and implementation
- Advised a client on copyright, rights of publicity and privacy, and licensing considerations when using AI/ML applications for product development
- Advised clients on the use of AI in hiring and recruiting practices
Key Contacts
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F. Paul Greene, CIPP/US, CIPP/E, CIPM, FIP
Partner
Rochester and New York City
585.231.1435
fgreene@hselaw.com
Team
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Daniel J. Altieri
Partner
Buffalo
716.844.3741
daltieri@hselaw.com -
Ryan C. Altieri
Associate
Buffalo
716.844.3726
raltieri@hselaw.com -
Thomas R. Anderson
Partner
Rochester
585.231.1106
tanderson@hselaw.com -
Caitlin A. Anderson
Associate
Albany
518.434.4377
canderson@hselaw.com -
Jessica N. Clemente
Senior Associate
Rochester
585.231.1427
jclemente@hselaw.com -
Benjamin E. Mudrick
Partner
Rochester
585.231.1421
bmudrick@hselaw.com -
Jodi A. Reynolds
Counsel
Rochester
585.231.1159
jreynolds@hselaw.com -
Laura K. Schwalbe, CIPP/US, CIPP/E
Senior Associate
Buffalo and Rochester
716.844.3752
lschwalbe@hselaw.com
According to our clients:
“They are a great team of bright, talented people who are incredibly knowledgeable, very customer-oriented and very good at meeting deadlines.”
Chambers USA
“HSE is not only commercial they are creative. Their lawyers are thoughtful problem solvers who diligently work an issue until they've achieved a solution that decreases risk and achieves the business objectives.”
U.S. News - Best Lawyers® “Best Law Firms”